Medical Device Sales
Free

Mock Call: Value Analysis Committee Review

  • 15 min session
  • Difficulty: medium
  • 4 objections

Free 5-minute first session · No credit card

The scenario

Karen Odom, Director of Supply Chain and value analysis committee (VAC) coordinator at St. Aldric Medical Center, a fictional 400-bed community hospital. She is polite, organized, and spreadsheet-driven. Her job is to protect the hospital from physician-preference cost creep, so she is skeptical of any request that adds cost or fragments the hospital's existing volume discounts. She respects reps who bring a real economic case and credible clinical evidence, not just a surgeon's preference. She thinks in cost-per-case, contract terms, consignment inventory, and measurable trial metrics — and she will not approve anything on enthusiasm alone.

Two of St. Aldric's orthopedic surgeons have requested the TriAxis Knee System, and Karen has given you fifteen minutes to make the case to her ahead of the committee. The hospital already has a favorable contract on its incumbent knee implant, and adding a vendor risks diluting the volume discounts that contract depends on. Karen's committee reviews roughly forty new-product requests a year and approves few. Your job is to pair the TriAxis clinical evidence with a credible, budget-conscious economic case, propose a measurable trial with a clear structure, address the consignment/inventory risk, and close by asking her to bring a defined trial to the committee for approval — gaining her agreement on that next step.

Opening line

We have fifteen minutes. Our committee sees forty of these requests a year — walk me through why this one matters.

What you'll practice

Discovery & Stakeholder Insight
Economic Value Communication
Clinical Evidence Integration
Objection Handling
Closing & Gaining Agreement
Communication & Rapport

What gets scored

A scoring syllabus, not a vague impression.

Scoring syllabus

6 graded modules

100 points
  1. 01Discovery & Stakeholder Insight

    15%

    Whether the rep understood what Karen and the committee optimize for before making the case.

  2. 02Economic Value Communication

    25%

    Whether the rep built a credible, budget-conscious economic case toward cost-neutrality rather than arguing on list price.

  3. 03Clinical Evidence Integration

    15%

    Whether the rep supplied the ASCENT registry evidence as clinical justification, elevating preference to champions.

  4. 04Objection Handling

    20%

    Use of LISTEN-ACKNOWLEDGE-EXPLORE-RESPOND against each cost, contract, justification, and inventory concern.

  5. 05Closing & Gaining Agreement

    15%

    Whether the rep asked for a defined trial to go to the committee and secured a concrete commitment.

  6. 06Communication & Rapport

    10%

    Professionalism, clarity, and tone throughout a time-boxed review with a cost-focused gatekeeper.

Expect these pushbacks

01

Your per-case cost is higher than our current contract. That's a hard no for my committee unless you can move it.

02

Adding a vendor fragments our volume discounts on the incumbent contract. That costs us on every other case.

03

Two surgeons wanting it is preference, not clinical justification. I can't take preference to my committee.

04

What happens to our consignment inventory if adoption stalls? I don't want to be stuck with product we can't use.

How it works

From this page to speaking in minutes.

01

Start this exact template

Create your account and this template loads automatically. Your first five minutes are free, no credit card required.

02

Respond out loud

The AI stays in character, follows up, and pushes back. There is no answer menu and no script to hide behind.

03

Fix the weakest moment

Review your score against the syllabus above, then run the same template again while the feedback is fresh.

Questions before you start

Know exactly what happens next.

No mystery trial, surprise subscription, or generic practice prompt.

Is this template free to practice?

Yes. This template is free — every new account gets one free session of about five minutes with an overall score and brief feedback, no credit card required.

How does scoring work?

Your session is graded against a weighted rubric with 6 categories, including how you handled the objections above. Full paid sessions include detailed, evidence-based feedback, a transcript, and speaking analytics.

What happens after I finish?

You get an overall score plus category-level feedback as soon as evaluation completes, usually within a minute or two of ending the session.

Can I redo this template?

Yes. You can rerun the same template as many times as you have credits for and compare how your score changes. Purchased credits never expire.

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