Rehearse conversations with skeptical PIs, risk-aware lab managers, and core facilities facing hard deadlines. Then review how your handling compares with each scenario's model answers.
Your first 5-minute session is free — no credit card required. Voice from $8.99, video from $14.99; credits never expire.
Ready-made lab & research calls
A sample of the PI, lab manager, and core facility personas waiting on the other end — pulled from the ready-made scenario library.
An associate professor who's allergic to vendor marketing, a real workflow bottleneck, and six weeks of grant money on the clock; concede tradeoffs honestly and book the demo.
Dr. Sofia Almeida · Cancer genomics PI
A lab manager burned by a bad lot years ago who values consistency over savings; take switching risk seriously and win a pilot with a low-risk validation path.
Tom Okafor · Lab manager, immunology
A decisive core director with expiring budget, three PIs who each want different equipment, and a slow procurement queue; build the path that beats fiscal close.
Dr. Janet Wu · Proteomics core director
Behavioral STAR interview covering scientific credibility, workflow discovery, evidence selling, and funding navigation.
Hiring-panel style · Behavioral
How practice works
You choose the PI, the lab manager, or the core facility. The call runs itself, and the scorecard tells you what actually landed.
01
Choose a ready-made PI, lab manager, or core facility persona, or build your own call with custom objections and a scoring rubric for your product line.
02
The buyer responds with a realistic disposition — allergic to marketing, guarding against switching risk, or racing a fiscal-year deadline — and some won't reveal their real constraint until your discovery earns it.
03
Get objection-by-objection scoring against model answers, a full transcript, and filler-word and pacing analytics. Retake the same call and compare.
Every scenario carries an author-set model answer per objection.
Pay per session
Buy credits once and spend them on any scenario — job interviews, sales calls, or service roleplays. Credits never expire, and your first 5-minute session is free.
$8.99
Voice session
3 credits · 30 minutes
$14.99
Video session
5 credits · 30 min · avatar + coaching
Free
First session
5 minutes · no credit card
Frequently asked questions
Scientific credibility, buyer behavior, scoring, and cost.
No. The scenarios test selling and discovery skills — reading a skeptical PI, navigating procurement, handling a switching-risk objection — not your ability to recite methodology.
Validation risk, grant and fiscal-year cycles, and procurement rules that don't apply to a typical sale. Budget talk is expected here, so come prepared to discuss it up front rather than deflect.
Each objection carries an author-set model answer and required data points. You also get delivery analytics on filler words and pacing, plus a full transcript.
Yes. Build a custom template with your own PI, lab manager, or core facility personas, your own objections, and your own model answers, so reps train on your actual product and evidence.
Voice sessions are 3 credits, from $8.99, for a 15-minute roleplay with a full scorecard — the STAR interview preset runs 30 minutes. Video sessions are 5 credits, from $14.99, and add a video buyer, your camera on with recording, and emotion and delivery analysis. Your first session is a free 5-minute trial, no credit card required, and credits never expire.
Research & lab sales training
Rehearse the PI, lab manager, and core facility calls before the funding clock runs out. Your first 5-minute session is free — no credit card required.